Nike’s Open (Green) Innovation – Andrew Winston (Huffington Post)

Nike’s Open (Green) Innovation – Andrew Winston (Huffington Post)

“One of the hottest concepts in strategy and management today is the idea of “open innovation.” Gone are the highly secluded R&D departments funded by a single company, carefully guarding secrets from the outside and even from other divisions. In its place, in theory, are hubs of collaboration capturing ideas from customers, academia, or some guys in a garage somewhere.”


Social Media Makes People 10x More Likely to Buy – Lies, Damned Lies and Statistics

Social Media Makes People 10x More Likely to Buy – Lies, Damned Lies and Statistics

“There’s been a lot of research out about how social media recommendations can increase the chances of people buying products or services.”


Why We Check In: The Reasons People Use Location-Based Social Networks – ReadWriteWeb

Why We Check In: The Reasons People Use Location-Based Social Networks – ReadWriteWeb

“Services like Foursquare, Gowalla and others make it easy to post your physical location to the Web – but what makes people want to do that at all? “


Is Geofencing the Next Evolution for Location Apps? Location Labs Thinks So – ReadWriteWeb

Is Geofencing the Next Evolution for Location Apps? Location Labs Thinks So – ReadWriteWeb

“Wait, what the heck is geofencing? No, it’s not some virtual sword fighting app for your phone. Geofencing, or a geofence, is exactly what its name implies – a virtually fenced-off geographic location.”


Using Apps in Web 3.0 Marketing – Huffington Post

Using Apps in Web 3.0 Marketing – Huffington Post

“Let’s look at how to use apps in your Web 3.0 marketing. “


Targeted Ads Will Let You Spy on Them for a Change – Wired

Targeted Ads Will Let You Spy on Them for a Change – Wired

“Advertisers have grown much more sophisticated since the early days of the web and can now target us with increasing precision using a wider range of behavioral data than ever before. In spite of that – or perhaps because of it – the advertising industry plans to start including a transparent mechanism this summer that can give you a hint as to why particular advertisements found you and provide unprecedented controls to control or even stop them.”


Leadership In the Age of Scarcity – HBR

Leadership In the Age of Scarcity – HBR

“Based on a survey with over 3600 graduate and undergraduate students worldwide, IBM’s recently released Global Student Study 2010 compares side by side the value system, mindset, and management style of future leaders with those of current generation CEOs. The findings supplement insights from their 2010 CEO Study, which we discussed in our last blog post. “