To Stand Out, Retailers Flock to Exclusive Lines – NY Times

To Stand Out, Retailers Flock to Exclusive Lines – NY Times

“To find Miley Cyrus’s line of clothes, shoppers head to Wal-Mart. For Selena Gomez’s, they go to Kmart. Jennifer Lopez’s line is at Kohl’s, and Demi Lovato’s at Target. Rachel Bilson dinnerware can only be found at Macy’s, while for the Kardashian Kollection, fans must go to Sears.”

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