TV Ad Spending Still Tops, but Web Growing Fast: Study – Wired

TV Ad Spending Still Tops, but Web Growing Fast: Study – Wired

“Here’s a real shocker that I know you’ll find hard to believe: televison is the most popular medium in the United States.”


HuffPo Co-Founder Explains the Secrets of Viral Content – VentureBeat

HuffPo Co-Founder Explains the Secrets of Viral Content – VentureBeat

“Jonah Peretti, who co-founded both the Huffington Post and BuzzFeed, has spent a lot of time thinking about what makes content go viral.”


GroupMe Brings Brands into the Conversation – TechCrunch

GroupMe Brings Brands into the Conversation – TechCrunch

“As group texting apps like GroupMe gain popularity, people are using them to create ad hoc, private social networks among a handful of friends.”


At Thrillist, Mingling Commerce and Content – NY Times

At Thrillist, Mingling Commerce and Content – NY Times

“The Web site Thrillist publishes daily e-mails aimed at a young, male audience, with tips about activities in various cities. But along with that content, it offers separate e-mails selling clothes and deals at local businesses, melding commerce and content in ways that have long made traditional publications bristle.”


How ‘Collaborative Consumption’ Is Transforming Startups – Huffington Post

How ‘Collaborative Consumption’ Is Transforming Startups – Huffington Post

“Collaborative consumption market places are everywhere: media, car rental, lodging, staffing, textbooks, apparel, custom graphic design and even finance.”


In a Renaissance for Radio, more Listeners Are Tuning In – USA Today

In a Renaissance for Radio, more Listeners Are Tuning In – USA Today

“Radio stations are receiving a surprisingly strong signal from audiences and the financial markets this year, even as they face intensifying competition from satellite and Web-based audio services including Sirius XM Satellite Radio XM and Pandora.”


At SXSW, Advertising Was This Year’s Twitter, iPad 2 Was This Year’s Foursquare – TechCrunch

At SXSW, Advertising Was This Year’s Twitter, iPad 2 Was This Year’s Foursquare – TechCrunch

“Now that the interactive portion of the SXSW conference in Austin, Texas is over, the key question is already rolling in: who won?”