TV Advertising Is Begging for Disruption… But It’s Getting Insanely Complicated

TV Advertising Is Begging for Disruption… But It’s Getting Insanely Complicated – Business Insider

“Television advertising is the biggest sector of the U.S. ad market, so it’s easy to see why Internet ad companies would want to steal some of that spending. With online video growing, and “connected” living room gadgets getting better, they’re even “where the puck is going,” tech-wise.”

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