New Trends Tilt Toward Niche SitesPosted: September 15, 2011
New Trends Tilt Toward Niche Sites – NY Times
“It was a rough week for the big guys on the Web. Yahoo unceremoniously dumped its chief executive, Carol Bartz, and AOL faced a mutiny from TechCrunch, the Silicon Valley news site it bought last year.
Apart from the specific business issues feeding those travails — sinking traffic and profits at both — they provided yet another lesson of the Internet age: as news surges on the Web, giant ocean liners like AOL and Yahoo are being outmaneuvered by the speedboats zipping around them, relatively small sites that have passionate audiences and sharply focused information.”